Brokerage firm Asit C. Mehta initiated coverage of the life insurance industry, highlighting its strong growth potential despite recent regulatory challenges and changing consumer preferences. The sector continues to expand, driven by growing demand, growing financial literacy and regulatory efforts to improve product awareness.
The company believes large private insurers are well positioned to capitalize on this growth.
The brokerage firm has initiated a buy rating on HDFC Life Insurance, ICICI Prudential, SBI Life Insurance and a hold rating on LIC of India and Max Financial Services.